Affordable Health Insurance Quotes

Benepath's Unique Business Model
Clelland Green
2007-04-26
A Unique Business Model Enables Benepath To Serve Its Customers Better

Benepath, Inc., a leading health insurance provider in the Mid-Atlantic region, has recently implemented a unique business model in the insurance industry to better serve individuals and businesses seeking health insurance coverage.

After consulting for insurers and managed care organizations regarding the development of Consumer Directed Health Products such as Health Savings Accounts (HSAs) and High Deductible Health Plans (HDHPs), Clelland Green, founder and CEO, discovered that these plans were widely under-utilized and somewhat misunderstood by many brokers.

To ensure that businesses and individuals learned about the importance of these products and how they could be a better fit than traditional health insurance plans including HMOs and PPOs, Green decided to offer the products himself.

“There are many quality, affordable small business and individual health insurance options available today and there are many people who need these policies to protect themselves and their families. Presently, this population is primarily being served by telemarketing firms and internet companies who openly admit their role is to simply sell policies and some even brag to the stock market that they do not even talk to 80% of their customers. We saw a real opportunity to provide a high touch service to small business owners and individuals where we can help them find the right health insurance solution.” said Green.

Benepath’s distributed workforce model allows them to employ local insurance benefit consultants who are knowledgeable about the regional health insurance options as well as critical issues like knowing the top hospitals and if they are in the recommend health plans. The staff also assists consumers by answering questions, explaining benefit options, helping with plan comparisons and assisting with the application process.

Anyone in Pennsylvania, Delaware, or Maryland who needs health insurance coverage can visit http://www.benepath.com to receive instant quotes at any time or can call 888-423-6437 to speak with a health insurance advisor.